Markdown Discipline: Why Sales Events Drive Volume But Not Profit
Xero data shows promotional activity now drives volume without always driving profitability. Here is the arithmetic that tells you which promotions actually work.
Category: Industry — Retail
Cost and profit guides for Australian retailers: margin compression, markdowns and promotions that actually pay.
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Retail Margin Compression: Where the Money Is Actually Going
Australian retail is squeezed from three directions at once. Here is how to find margin without reaching for the discount lever that caused half the problem.